Director's Profile


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Jorge Loor Zambrano was born in Portoviejo, Ecuador in 1967.

Jorge, studied business administration and earned a degree in economics. He is fluent in both the English and Spanish languages. He lived in Seattle, WA while attending school and is well travelled, having spent time in many countries throughout the world.

Mr. Zambrano's experience in the public sector with various levels of governments has assisted him in better understanding how things work at the governmental level, serving as the president of Crucita town, Administrator and financial Director of water resources in the province of Manabi, and Auditor for the comptroller public sector.

In the private sector, Jorge Loor Zambrano was the Developer of the Villa Balsamaragua residential project, Director of the Ecuadorian-American Chamber of Commerce, Director of a transparency movement called "CUENTAS CLARAS", in which the radio of action was in Manabi province and import/export business

At this present time he serves as promoter and facilitator of foreign direct Investment in the country, provide real estate coastal tour and owns a Pilates GYM.

About us

Crucita.com is your door to Ecuador, that has been created to offer valuable information to foreigners willing to invest in Ecuador, a country with numerous investment opportunities.

Our experience dealing with foreign direct investment ensures that you receive the correct information on Ecuador to enable you, the investor, to make your best decision. We will introduce you to reliable professional experts for the various stages of your investment. In addition, if needed, we can place you in contact with the appropriate governmental support agencies. This intangible element of experience and honesty makes us unique.

Jorge Loor Zambrano, founder and director of crucita.com will guarantee the sucess of your business along with his immediate staff, Johnny J. Loor personal assistant and plubicist, Gissella Saltos executive secretary, Liliana O. E. Zambrano in charge of logistics. Additional services of crucita.com, besides promoting Ecuador, is to act as your facilitator, interpreter, and guidance consultant in assisting foreigners to create a business, invest in real estate, or to establish a second home in Ecuador.

Our past experience includes working with foreign investors from around the world. Many of these foreign investors are now living in ECUADOR. We are eager to introduce you to them, as well as share their testimonials with you, which offers you their first-hand experiences.

We hope you enjoy crucita.com and please remember that our staff is ready to assist you with any additional information that may be required.

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